DROUGHT raw juice is juice in its most pure form. Made from 100% organic fruits and vegetables, our juice is unpasteurized, cold-pressed and glass-bottled beverage perfection. On a daily basis, we recognize how challenging it can be to consume adequate amounts of fruits and vegetables, and we’ve found the age-old practice of juicing to be the most accessible and simple solution to combat chronic undernourishment. Drinking raw juice is the easiest way for the body to assimilate essential enzymes and micronutrients; These vital qualities of fruits and vegetables are lost in conventional food processing, cooking and heating. DROUGHT raw juice, however, is unadulterated and contains all of the live, naturally occurring goodness that the body needs for optimal wellness.
Fundamentally speaking, conventional ‘juice’ is dead -- pasteurized and preserved, with complete disregard for the consumer’s well being. Consequently, most health authorities recommend limiting one’s juice intake, with some advising against juice completely. There is work to be done to repair the integrity of juice. DROUGHT’s enriching, ethical and all-natural operation provides a real, premium alternative amongst a sea of less-than-optimal ‘juice’ choices. We genuinely believe that consuming living, unpasteurized juice helps to clear the mind and balance moods -- visit our kitchen and storefront, observe our hand-crafted process, and experience DROUGHT firsthand.
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DROUGHT juice is not meant to treat, prevent diagnose or cure. Our juices are raw and have not been pasteurized and, therefore, may contain harmful bacteria that can cause serious illness in children, the elderly, and persons with weakened immune systems. Always consult a physician if you need help determining whether raw juice is appropriate for you. Raw juice is highly perishable; Consume by noted date on bottle.